>>4834494This. Tiktok proved there is a market for shortform content that aren't just memes, but they pivoted from the music gimmick after Vine and Snapchat all but died. It also didn't help that Tout was marketed how boomers think "the youth" would respond.
>bubbly over produced commercials only shown on TV>"Tout it out!">cut to a bunch boomers/incels talking about wrasslin in front of a 240p laptop webcam