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From WWE’s MLW court dismissal filing: “AEW’s success further undercuts MLW’s unsupported assertion that substantial barriers to entry exist.”
Continued, it said: “The complaint alleges that WWE’s popularity has ‘declined’ over the last five years. It goes on to say that, during the same period, AEW entered the proposed market and successfully sold broadcast rights to WarnerMedia. Subsequently, AEW managed to capture an average 2020 rating of 0.344 compared to WWE Raw’s 0.5075 in the key 18-to-49 demographic. This successful entry and expansion refutes the existence of substantial barriers to entry.”
Continued, it said: “The complaint alleges that WWE’s popularity has ‘declined’ over the last five years. It goes on to say that, during the same period, AEW entered the proposed market and successfully sold broadcast rights to WarnerMedia. Subsequently, AEW managed to capture an average 2020 rating of 0.344 compared to WWE Raw’s 0.5075 in the key 18-to-49 demographic. This successful entry and expansion refutes the existence of substantial barriers to entry.”
