Some WWE talent believes AEW may have a budgeting issue that won’t be resolved until/unless they sign a bigger TV deal in 2024. Despite good numbers, there’s no guarantee of a more lucrative deal for AEW given how much Turner will be spending in sports rights. There is an unnamed WWE talent who regularly appears on TV (not Kevin Owens or Sami Zayn) who saw “what AEW had [to offer]” and believes they cannot sign/match WWE’s highest offers right now."

https://www.reddit.com/r/SquaredCircle/comments/svi6e6/won_notes_cody_rhodes_leaves_aew_headed_to_wwe/