>>6135191>Why didn't they just call him Bron Steiner?Rick owns the name.
They have no problem booking Rick for segments, or making Steiner metajokes, or dressing Bron in Steiner tights. But they have to own 100% of the wrestler's slave name in perpetuity.
I wonder what kind of deal Cawdy actually cut for his own shit. It's possible he sold literally everything and is making it appear otherwise.