Imagine spending several millions of dollars per episode - while every other show you match up with spends 20% of that - and patting yourself on the back for getting .01 higher in a specific demo while in many cases getting 1/4 of the total audience.
This is actually how AEW fans think, not because it makes any rational sense, but because they've been conditioned to think this way by the executives at WarnerMedia.
AEW is purchasing it's audience, failing by most metrics, and yet we're supposed to believe that even if they were to spend $75 million per episode while bringing in $1 million in ad revenue, the show would be a success NO MATTER WHAT as long as it gets the highest demo rating. This is Madness, and not of the Macho variety.