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Jokes aside, he genuinely needs to be ruthless and let go of his attempt to look like a person everyone adores. He's a businessman, not a social climber. Let aew wrestlers, PR team and his Meltzer do the work of creating a friendly and loving image of aew.
He cannot go on like this and constantly get shat on for every decision. You do not become a mega dimes promoter by listening to the corners of twitter