>Push Roddy Strong's very green and inexperienced wife who killed the crowd on multiple occasions during some of the hottest crowd nights in AEW history. - probably because "nepotism"
>Bring in jobbers to do jobber matches on Dynamite without giving the audience time to get to know them - or the main roster talent they're enhancing.
>Keep the belt on Rosa despite her not really carrying the division very well in builds/feuds or matches.
>Give Serena Deeb (a heel) a way-too long promo referencing her babyface struggles with WWE's horny old men... despite her being in a feud with Rosa.
>Watch Statlander build a natural following, find her promo voice, but hide her from TV until she gets injured in a nothing match on Dark.
>Watch Jamie Hayter get pops to turn against Britt, but hit the brakes on that and continue to have Jamie be second fiddle despite being infinitely more talented.
>Put everything at 9:20 so you train the audience to think "ok this part doesn't matter".
>exact same match nearly every time. 7-8 minutes, singles match, face vs heel, decent part of it being PvP so long heat segment
>Continually have JR and Tony Schiavone do a horrible job on commentary building the women as stars.
>Hide Riho, Shida, and Emi from ever seeing TV despite Riho in particular being a ratings juggernaut.
Booker of the Year