>>7352902>He was the champ but played second fiddle to Cena who was in the main eventsIf you look at PPVs during that time, there were huge stars like Lesnar or the Rock, ousted GM's, and gimmick matches like Money in the Bank whenever he wasn't main-eventing, or Phil was injured. Literally the only case where he should have main-evented but didn't is Over the Limit.
>That devalued him and the beltHim holding the belt for so long made it seem like a big deal. He actually helped a lot with wrestlemania 29 because the Rock coming back and beating him meant something. Imagine if he had beaten Big Show or Ziggler or some shit instead. It would be a lackluster return.