>>7616453Stop being a fag. Ad rates are based on Nielsen and it’s still the best indicator of future ticket sales. “I want to see that guy in person” applies to sports/wrestling/kids shows.
They just added social media views.
Now of course, it’s almost impossible to monetize/validate when a number of clicks are from overseas sources.
Long and short, you gave a purposely vague answer when the answer is simple…their ratings have dropped year to year, 18-49 doesn’t look at sexy when the average viewer sits outside of that grouping. So now we are on social media numbers…WWE started doing the same thing when ratings dropped precipitously over the past two decades. Christ they were talking about people going to their website at one point.
