>>8384963it plays off the psychological quirk that people tend to want whatever they don't have
the millions of hours of free porn available to you is perceived as less exciting than porn you don't have, even if the porn you don't have sucks
I'm pretty sure even people who insist they've never considered paying for porn still have had the experience of being unable to find a specific video and really wanting to see THAT video in particular
there's also the fact that growing numbers of young men are literally too socially fucked up to have sex. masturbating to a screen is what a lot of people register as default sexual activity now