Can somebody actually explain what is happening with Bray Wyatt? What is the story? Is Captain Howdy supposed to be new or has he been retconned into being an earlier figure in the Wyatt mythology that just didn't get exposed until recently? What is he to Bray? How and why does Bliss still factor into this? Are we supposed to sympathize with Bray or is he trying to trick people into feeling sorry for him? What does any of this shit mean?

Are his gimmick matches planned way in advance? With the Mountain Dew thing, was that always the plan from the beginning, to get a Mountain Dew sponsored match over? Or did they approach him with the idea? And if they did tell Bray they were going to make his return match a Mountain Dew Laser Bowling match, did he not care?