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The record profits meme is not just a meme here its a meme everywhere. Companies gauge up prices and people pay them because they're cucks so it doesn't matter if you lose 10 customers because 5 will be paying the same price for all of them if the old prices were still around.
Doesn't help pop culture is more compartmentalized than ever. You could have a record breaking musician headline shows for several years and a good chunk of people will still not know who they are. You can have PS5 games selling box office smashing numbers and still a good 60% of customers might never touch those games.
