>>10269007>Basically no advertising budget after they bring Ninjago back againThey HAD an advertising budget.
Problem is that they blew it on dumb shit like creating seven solid gold masks as competition prizes that ended in the obvious "the rich get richer" scenarios, trying to cater to BZP and TTV who fucking hated your new building system instead of new fans, etc. and what was left for the proper marketing resulted in one embarrassment after another.
