>>10910370>Are you receiving this data from market research?Common sense, because Hasbro, Mattel, Bandai, etc all market their shit toward kids and even say as much in their literature. Licenses are also pretty specific about that as well.
>the primary audience for every toylineLiterally does, since they're the ones who do all the research about who's buying their shit and need to pay out the ass for testing and chemical engineers. They're spending a shit ton of money to specifically cater to them because they know their demographics.
>The adult toy market is growing faster than any other demographicWho really knows? Most of the examples you brought up began in the 90s and early 00s, and a shit ton disappeared by the mid-00s. It seems most of the newer companies are just taking the place of Palisades, SOTA, BBI, 21st century, etc etc. Nevermind the output of adult toys by Sideshow, Hot Toys, McFarlane, DCD, etc has diminished a shit ton.
>You think kids (or their parents) spend $25-40 on a single action figure from a comic book no one under 30 has read?It's same shit since the 1980s. Toylines sell in the millions, while comics sold in the low hundreds of thousands. By the 90s, the vast majority were selling under 100k.
Dollar says you werent even alive back then and your first Marvel toy was an ML when comics were selling in the mid-10ks if not lower, otherwise why say stupid shit about comic books?
Coincidently, collector toylines sell in the mid-10ks. Rarely do they ever sell above 80k, so even the biggest of the collector toy companies (like NECA and Diamond) are estimated to only making 10-20million per year. Same applies to eastern companies like Kaiyodo and Good Smile (who also make kid shit, btw)
>You think kids ask for action figures of Indiana Jones despite never watching any of the filmsShit no, hence the toyline bombing.