>>7532518>So a company like Hasbro created their own cable station to fully support the cartoon > toy method of marketting, but almost nobody had that cable station, and it went down in flames.This is entirely incorrect, Hasbro and Discovery Inc. decided to make The Hub (now just Discovery Family) together to replace Discovery Kids. Hasbro never "created their own cable station", they owned 40% of a remake of a channel when they decided to go on a joint venture.
They still air pony show on Discovery Family btw. Channel's been around since '96 even though it's gone through several changes over time.
>You have netflix trying to get their own cartoons, but it's still a limited audience"Limited" my ass, cable has genuinely gotten so shit that it's easier to just buy Netflix. It finally gave a solution to "hundreds of channels, nothing to watch" along with Youtube. You don't miss a show if you have to stop, you can just resume when you go back like if it's prerecorded.
>youtube audience is "limited">cinema audience at $8~$15+ a ticket per film isn'tYou have these are completely backwards.
The reason why toymakers are so confused on what to do is because they're headed by boomers that can't adapt to all these new changes. Some have it figured out while others are going through trial-and-error. Despite Toys-R-Us shitting itself due to poor business practices, kids still buy toys. Netflix has everything to gain from taking in commerial cartoons, so does Youtube.
A lot of toy brands have their own youtube channels where they upload their cartoons now.
