>>5307408IT didn't bomb.
It grossed 2x what it cost to produce, which is usually where it's considered for a movie to be considered a success or not. DVD/BD + merch sales also helps with studios making extra money back.
The problem with GI Joes toys is that the delay fucked up their toy sales. Stores stocked up on movie merch months before its release and were stuck with an abundant amount of overstock (stores always over-order for movie lines) when the movie was announced to be delayed. This led to the toyline not selling as well, and regardless of the delay, the majority of stores were unpleased with all that stock and didn't bother to reup when the movie was finally released a year later.
Since most stores weren't happy with sales from that delay, all the new GI Joe waves became exclusive to TRU and BBTS for the past two years.