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They made a lot of boneheaded decisions, OP.
A LOT of boneheaded decisions.
>Make an Adult Swim line of figures.
>Don't do Harvey Birdman or Brak because "they've been done by other companies", despite the fact that the other Birdman figure was the superhero type
>Get confused when your toys of Brak's mom and dad and Phil Ken Sebben and the Bear don't set the world on fire.