>>7247358Generic sells when targeted at the right audience. The ONLY reason Revoltech did the skeleton army is because of how generic it is. It being a generic undead skeleton for your hero figures to fight is its main selling point, otherwise who cares about Jason and the Argonauts? And Max Factory made Flyboy ONLY because it's the most generic design for a zombie.
Rockstar's problem is that all their characters are minimally stylized down-to-earth normal humans, but well detailed cowboys are still an untapped niche that might generate just enough interest.