>>11139695It's the outfit. Every other IG post is someone asking "when does he wear this?", because they're dub casuals.
Bandai knows this.
Even for those of us who do recognise it, some are waiting to see if he does anything cool wearing it, or if he's going to have another costume change before the next arc rendering it obsolete.
Bandai are just trying to milk the character before doing the one people want. Same as shanks.