>>6907486Probably because they have some time before digital gambling gets legislated. Why put money into physical toys when whales will spend ten times a much on virtual nothing with their favorite faces on them? And Hasbro doesn't even make those themselves, only licensing it out to poor Indian schmucks.
Still, I remember a report from a while ago saying that Transformers toy sales have been at the least twice as high since the first movie, so even if loot boxes become too demanding to be profitable, I don't think we'll see a major rise in efficiency or effort from Hasbro figs any time soon. Not til that collector profit margin gets larger than 30%
