>>10992906cont
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>It's important to know these things in order to understand the mindset of the comicsgate people.Comicsgate people live in the past. They don't understand or want to understand the current state of the comics industry. They think, or want to believe, that because shelves still have comics on them it means there's a demand for them. There's not. The ONLY people that buy comics are people who bought comics since they were kids. It's an industry which runs on the fumes of boomers and gen X'ers.
The upside is that boomers and gen X'ers have more money than sense. You see these crowdfunds for independent comics which rack up to six figures. Then you realize the audience is only 2000 strong. To put it in perspective: for a comic to rack 100 000$ in sales, at 4$ per unit, it should sell 25 000 copies. Marvel can barely break 100 000 units sold in 2022. Things got so bad they flat out stopped publishing the sales numbers.
Add to this the fact the numbers are (were) artificially inflated. Comics are sold through comic book stores and the numbers just show how many units were shipped to comic book stores. Now you know why so many comic book stores closed: they bought more inventory than they sold.
Then there's the situation of the comic book creators. Most are now working in movies, tv-shows, video-games, or flat out abandoned the creative field altogether. It's almost impossible to make a living creating comics. But the upside to this grand exodus of comic book artists is that those that stayed behind have very little competition and they can luckily make a living off of the vanity projects/delusions of boomers and gen X'ers.
This is why the quality of independent comics is so mid. There's really now point to work extra hard for the same amount of pay and the people who pay the bills are too old to care that much. It's just a nostalgia market at this point.
