>>9169587>why a SNAKE EYES MOVIEin 1992, GiJoe comics were on the wane hard and they needed a stunt that would bring sales back in. Their strategy was to do a story event centered around Snake-eyes because he's always been a top selling figure. They did what was to only last four issues but putting Snake-eyes front and center increased sales to such a large degree that they just kept that formula and the comic just stayed 'GIJoe staring Snak-eyes and [insert guest start]" for over a year until sale plateaued again then changing back.
In the dying days of the brand Snake-eyes carried the franchises