>>11345042they sat down and did the math; UCS sets and equivalents with minifigures seemed to always sell better than those that do not have them.
Minifigs are basically just funko pops that succeeded at this point. They do drive sales and that's enough to warrant including them. They know that most minifigs like these aren't used for play anymore because they are collectible.
Pic related. I will say, they are pretty neat to have.
