>>6721823Hasbro literally said they were trying to get women into GI JOE and even did some feminist advertising highlighting the women of the series, and specifically used the phrase "millenial" when describing who they were trying to pitch GI JOE to. They said millenials hate guns and weren't too crazy about the "Real American Hero" aspect of the line, and therefore they were trying to make the series more diverse and multi-cultural. Hasbro also said they were doing this with other lines, explaining that this was why Matt Trakker was black in the new Mask comic, because they said GI JOE was already led by a blue eyed, blond haired white male, so they said it was problematic for Trakker to also be blued eyed, blond haired, and white male.
You have to also keep in mind it isn't all IDW's fault that all this super PC and super diverse shit like transgendered Transformers is showing up. Hasbro approves and allows that to happen, because they're chasing a phantom demographic that doesn't really exist.
Pic related is from the comics. That is the new version of Salvo. Salvo used to be a blond white male, now he's an obese woman of color, because IDW's then writer Aubrey Sitterson said it was problematic having a large muscular white male with big guns is.