Ken from Retro Toy Escapades has a video in which he has asked Mattel Malaysia about the brands future.
https://youtu.be/1Gr9_jlrfhASays he could not report on some of the questions he asked, but
Key takeaways:
>focus on adult collectors in 2023 with Skeletor being the flag bearer>Rise of Snakes will be capped of by "Skeletor's Revenge">MotU Day on April 28th; Skelebration for He-Man's birthday in October>generic answer about distribution saying "look for it at hobby shops, ecomms and TRU" (probably only applicable to Malaysian market specifically) 