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Frozen on Broadway opens in a few days, someone posted this shot of the merchandise area and it looks like we are getting an Elsa "Broadway" dolll. However it doesn't seem particularly based on the Broadway outfit, which going by images of the bootleg is a lighter yellow and has tons of fine details.. instead we get the stock blue with giant snowflakes, more like a kid's doll than the previous "on Broadway" Disney dolls.
Maybe we'll see an up close picture and I'll be pleasantly surprised, but...