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LEGO GETS WORSE EVERY MONTH FUCK LEGO DUDE IM SO SICK OF THEIR BULLSHIT, IF I RAN THE COMPANY IT'D DOUBLE IN PROFITS
Lego: Redux is a theme I'd implement that has classic space, castle & pirates rolled into one
6 or 7 sets per category each year, 3 supplemental boxes every 2 years depending on demand; it'd follow the classic theme formula and there'd be 2 cheap sets, 2-3 medium priced, 2-3 big ones and one D2C that switches between castle, space and pirates each year (castle > pirates > space, repeat)
The supplemental boxes would include 4 minifigures, a bunch of pieces to make things related to the respective subtheme of Lego: Redux, and it would come in one of those plastic brick bins that Lego used to make
All the plastic and print quality would be reversed and returned to the state it was from the 90's - mid 2000s; classic style minifig faces and prints as well, maybe slightly updated in tribute to each subtheme - yellow minifigs only
No shitty movie themes, Star Wars and Shrek only; I'd also open up Lego and Lego Ideas to some more adult-oriented material such as The Matrix, Halo, COD, etc... shit that would drown Mega Construx (this is just a thought though - the Matrix would be a good one-off thing; if anything, Halo, Star Wars and Shrek only)
I'd put away Ninjago for a year or 2, overhaul superheroes and star wars to make sets that people would buy for the builds, not just the minifigs, and put Monkie Kid back in its cage and bring some more original themes that don't pander to Chinks - I'd also bring in a clothing section that'd provide both kids and adults with high-quality apparel, not some shit designs from RedBubble, I'm talking embroidered Lego logo tshirts, light jackets/windbreakers, winter coats, wallets, etc
(Pic related, a Lego employee travel bag I purchased from Bricklink)
It's not that hard, but Lego went from "only the best is good enough" to "if its mediocre, then it's alright"
