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The prices for toys in general got up too much for itt o be viable for kids. The old play pattern was that you'd buy a couple cheap toys over a couple weeks, then on your birthday or christmas or a good reportcard, you'd get the big playset. Now, by the time a parent is willing to buy a kid that playset, they might've lost interest or grown out of it.
For what its worth, playsets have made a bit of a resurgence, though. The problem is, they keep getting discounted since they don't find much retail space, and the need for them to be reusable means they tend to be more generic so they can be reused for repaints than older sets(which isn't totally new; the old wayne Manor got a ton of repaints.) This wayne manor is really cool, but it isn't meant to work as a tidy, cohesive piece like the technodrome; it just adds more and more parts in an unwieldy shape with no way to store it.