>>5279142Of course the projects that get traction on Ideas will have nothing sales-wise compared to Ninjago. One is a big media-backed intellectual property with multitudes of sets per year, and the other is a platform where no two projects may have anything to do with each other, with limited releases.
Ideas isn't about trying to find the next big theme via community polling. It's a place where people suggest projects that could be made into one-off products, with the 10,000 number assuring TLG that they would be able to sell at least one production run.
They wouldn't need bigger numbers than that, because Ideas isn't about making their big bucks.
