>>10225569>Hello Kitty $18.2 billion>Yugioh $16.3 billionWhat the hell, how is it almost as big as Hello Kitty? I get that people like it, but you'd think it have a bigger presence with that amount of profit. I don't remember it being that widely advertised in Japan when I visited either. Is it because the fans they do have (looking at my piles and piles of cards) are willing to spend more?