>>5935466>>we don’t view companies like Hasbro or Mattel as being in the same category as us.No shit?
Hasbro and Mattel make children's toys for mass market stores.
Almost all licensors recognize that there is a different market, hence NECA/Mezco/Diamond being able to make Marvel toys despite Hasbro holding the "master license."
Mass market ≠ direct market.
>Wow Neca beat Bandai for onceNo shit? Everyone has known this since their Predator toy and Alien toys were shown besides a couple of ardent fans.
It's not shocking that Bandai knows its own shortfalls, hence their going after that dot matrix printing tech. It's disappointing that they didn't hire better sculptors or using better paint techniques instead.
