>>9564962But that doesn't add up if your goal is life long markets. A lot of brands took massive hits because they took risks of making some figures to hard to get. There was a time the Star Trek toy market was looking to be as established as the Marvel Legend brand but making three figures too hard to find killed demand and even when they made massive reprints to try and get the market back it was too late and the damage was done. Hell Matty tends to fuck up the same way making certain wanted characters to hard to get and it tanks the sales onward. That's one thing to give Hasbro is if demand gets out of control they are very quick to get reprints or variants out the door as fast as they can to meet demand.
