>>10438729>I dont really consider Lego a toylineI don't even know how to address such a retarded take.
Regardless, the entire toy market has faced pretty much the same challenges: how to stay relevant in the tech era. Shit, Lego even made Bionicle to appeal to the action figure crowd, Belville to appeal to the doll crowd, and Brickheads to appeal to the Funko crowd.
And they are making bad decisions every few years, from Galidor to Vidiyo and everything in between.
>>10438843>Didn't it died in the late 80s/early 90s? Only in America.
It stayed alive in Japan before G2 with Victory and Zone, and even G1 shit that was released nearly everywhere else except the US like Turbomasters and Predators in the 90s (which I only remember because my younger brothers had them) and then went straight into G2, then Beast Wars/Beast Machines, then RID in 2000/01 and then The Unicron Trilogy a year or so after that. I honestly don't think there has been a single year without new Transformers releases (even if they were shit in the early 90s), but I would need to check the TFWiki to be 100% sure.
Star Wars was dead between 84/85 and 96, and has been pretty strong since then. He-man died for a few years before New Adventures came out, died immediately, and didn't reemerge until 2002 for the MYP cartoon line.
>I'd put TMNT in the top 5I forgot how long the first run of the Turtles line went for. Even when Power Rangers was at its height, there were new waves of Turtles figures for years. They have probably had less "dead years" with no new releases than Star Wars or MOTU, but more than Transformers.
>>10438846Nobody outside of America cares about WWE. That's why the Matty Creations Nitro Entrance Stage and Ring crowdfund died. I doubt it even outsells Hotwheels.
>>10438863>were you here during the Big Lots scandalScotty will tell you that was actually a distribution error, and as brand manager, MOTUC was a huge success with his purple Deadpool knockoff.