>>10992283>licensing fees/costs have aMASSIVE factor in this too which you completely gloss over. Major IPs like Marvel and Star Wars have massive royalties that are paid in tens of millionsYou'd have a point, if we already didn't have a hundred thousand different toylines since 1980 proving that no matter the property, toys have always been similarly priced. Sometimes other lines were more expensive, despite having less articulation.
nevermind the Star Wars property has been in a decline since 2016 and hasbro has renewed the license at least 2 times since then. This has given Hasbro multiple chances to renegotiate a better price given how horrible the market is for Star Wars now.
Also, i just went to a Target i rarely go to the other day and they still had Han Solo movie figures on their shelves. 2018 toys in 2024.
