>>11057493Someone on /v/ explained why
Potential Hulst bias aside, I get why they're pushing Aloy
She is by default the only protagonist PlayStation has left aside from Ratchet, Ellie, and Kratos that
>Is from a series that still has games coming out>From a studio that still wants to make those games period>Is from an established franchise and not a one-off so far like Ghost of TsushimaEveryone else they could use has bombed, has their devs uninterested in making a new installment, has their devs literally be dead, etc
If you're gonna push a character who has a game on the PS5 and managed to survive the generational leap so many PlayStation IPs struggled to do so, you don't have much options
Sackboy and Nathan Drake may still be marketed and the former even having a spin-off that was a PS5 launch title but their home devs are still not interested/occupied in making a new LittleBigPlanet or Uncharted any time soon and there's no one that could pick up the helm
PlayStation has been wanting to push itself as a unified brand since the PS3 era
You had inFamous and Resistance skins for Uncharted 2, Cole was in Street Fighter X Tekken as a PlayStation exclusive character, there was merchandise of SackBoy dressed up as various PlayStation characters, etc
They just fucking suck at it because many of their IPs don't live past a generation or two whether it be out of developer disinterest, dwindling sales, or their developers fucking dying