>>11680579>They also have He-Man, which feels like it should be has big as TF or GI Joe but for some reason just has failed to make a big relaunchBecause it's 80s stupidity and the only people who like that stupidity are nostalgiafags.
Robots and humans fighting wars are classic themes. Technobarbarians involved in mischievous pranks aren't.
>I always get the impression that Hasbro is kind of a whore>Mattel is a little different. They treat Barbie with an almost religious amount of seriousness.ooof
Hasbro understands kids, thus they know that kids already cross over their franchises without little care if it makes sense or not. So Hasbro cashes in on it and tries to please them. Everyone is happy. That's not being a whore, that's just being fun.
Whereas Mattel IS serious about their business. Too serious. So serious that they toylines are hampered by their cost effectiveness. Less articulation. Fewer molds. Less paint. etc. Mattel puts business ahead of their toys/fanbase in such a margin that it puts off a lot of people from buying their products.
MAYBE HeMan would be more popular, if it was a little more enticing, with a bit more paint, better sculpts/more molds, and/or better articulated. Mattel lost the DC license because of how cheap they were with it and their DC toylines kept bombing. The only reason Mattel was able to keep the license for so long was because they were paying maximum licensing prices because of how big they are.
We've already see how Barbie was losing out 20 years ago, due to other companies giving girls more bang for their buck and the only way Mattel was able to beat their competitors was through litigation.
Mattel effectively remains in the business they use their size/money to remain in business. ... which is sort of an oxymoron, considering MegaBloks is a dead company/brand... but then, LEGO is bigger than Mattel, huh?
