First off, let’s establish that Bandai is not the only action figure company in town. There are lots of alternatives, like Medicom or Hasbro. What Bandai is, though, is the best manufacturer. They’ve funneled a lot of their money into R&D, and as a result have superior plastic quality, action figure engineering, and even cheaper price points (all things considered). Pretty much the only reason you should buy from a different company is to get the figures Bandai doesn’t make, like Star Wars Rebels or Legends.