>>5406501Its just my guess after seeing it so far in context with what is popular with kids.
But sure it can enfold different. Since dragons are popular. But this year comes kung fu panda 3.
>>5406827Do we know it was a failure?
As far as i know it was ok. Strong sold on vehicle sets, normal on playsets, poorly on the speedors.
Problem was Ninjago pushed it back. So there wasnt anything left than go for Ninjago, strong ip with very good sales, than for Chima doing Ok but in longterm with special sculpts helmets.
Thats why they did the cyborgs and more human minis.
Just my personal bullshit on it.
>>5407166Yes the character distribution was bad.
Maybe this was one thing that slowed down the line to cross from ok sales into good sales.
But as far as i read and heard from kids it was that there were too many certain characters.
>>5407479Not so many, but once a month wandering through a toy store, just to look whats new.
