>>6859544TB and Marvel merger (1998) to when they license out their toys happens a decade later (2006/2007).
After the merger, 5 or 7 years later, they swing off their Asian TB branch as its own company and then they start testing the waters as to how much licensing will bring them. This is because they need to raise money for their movie studio.
Hasbro puts in their bid and now Marvel has enough money to make their MCU movies starting with Hulk and then Iron Man.
Only later do they go to Disney, where Perlmutter becomes one of the largest shareholders of disney.
Hasbro continues using most of Toy Biz's former sculptors and employees, if not answer directly to the left overs who still work at Marvel as part of the licensing part of the company.