>>7748941It's not all women, but the reason in general is because the female brain is wired to be more interested in socializing.
Even before birth, males and females are receiving different levels of hormones, estrogen and testosterone.
Estrogen has been proven to make a person more interested in other people where as testosterone makes people more interested in systems.
They showed baby boys and girls pictures of a human face and a mechanism. The girls would look at the face for longer where as the boys would look at the mechanism for longer.
These aren't strict rules, they demonstrate why men and women pursue different career paths in equal societies but obvious a woman can have interest in systems and males can have interest in people.
So establishing women generally are more naturally interested in socializing, you can start to understand why approval from peers is so important to many of them.
Historically this would have been but a slice of their public facing lives, they would interact with people in school, university, at work, as a mother, etc.
But social media gives them the ability to interact and receive approval even when at home.
So rather than interacting with a few people per day and receiving vocal approval, they can now interact with hundreds or even thousands, with the approval quantified with a numeric value.
