>>9676861>Come up with a toyline and make up the plot, gimmick, marketing, waves, etcI want a sword and sorcery line of warrior-princess action dolls with a colorful aesthetic, the market is ready for it now.
(Think Amethyst Princess of Gemworld, Golden Girl, classic She-Ra, etc etc)
Nothing too groundbreaking in terms of plot; a group of mystical guardians of a fantasy land who are entrusted with gemstones that grant them elemental powers and a unique weapon.
Main villain is an evil empress/sorceress with mind control, possession, and life drain powers.
- Hero line is 5.5 inch action dolls with rooted hair, 11 points of articulation, molded armor with one sheer fabric piece, gripping hands to hold accessories, and a translucent gemstone shield that doubles as a hair comb.
- Villain’s minions are in a separate toyline marketed to boys because they’re monstrous eg; MOTU-style bat, lizard, and snake men
- monsters/creatures that are more conventionally pretty could also be included in the girl focused hero line (dryad, pixie, mermaid, living crystals, that kinda thing)
- gimmicks could be; glow in the dark, translucent plastic, color change, floral or fruit scent, light up weapon, stickon gems, etc
- unicorn, Pegasus, Qilin, Phoenix, and fairy-dragon mounts
- Hero base is a pastel seaside castle with “fill the moat yourself” gimmick
- Villain base is a gothic cathedral with spooky accents
Pic related, my first iterations of some character designs if you want an idea for aesthetic direction.