>>16922779>>16922799>>16922887https://www.google.com/search?q=collective+nouns+singular+or+plural>A collective noun can be considered as either singular or plural depending on the sense of the sentence.>Because people behave as both herd animals and solitary creatures, collective nouns can be either singular or plural, depending on context.>Do you use a singular or plural verb to match a collective noun such as team or staff? The answer is, “It depends.”>Collective nouns, or collectives (family, team, couple, etc.), tend to be plural when the component members are considered separately and singular when the group is handled as a unit. The plural often prevails when humans are concerned.>THE PLURAL OFTEN PREVAILS WHEN HUMANS ARE CONCERNEDA company isn't a tangible thing, it's not a living being capable of exhibiting intelligence. A company can't be stupid, but the people who make up the company can."Game Freak was founded in 1989" is correct, "Game Freak is stupid" isn't.