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If there has to be a Pokemon gen 7 playable character, I think it should be the signature of a popular human character, with them in the background similar to Pokemon Trainer and playing a role in their moveset.
If we're being totally honest the human characters introduced in gen 7 saw much greater success in the fanbase than almost any individual gen 7 pokemon, and the ones I honestly think did get more reception than any human are already deconfirmed. Of course it's ridiculous to expect another 3-pokemon team, or a human pokemon character actually fighting the other characters themselves, so I'd hope it's someone with a definitive "lead"
>Gladion and Silvally
>Guzma and Golisopod
>Lusamine and Pheromosa or Nihilego
>Kukui and Lycanroc
I honestly think any of these would be better than choosing a lone starter.
What about you? What are some non-starters you think would please a lot of people? old-gen fan favorites? gimmicky 'mons that would have interesting movesets? let's hear it