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1. Dopamine loop game design ad absurdum; by being exposed to said loop at a young age I permanently associated feelings of accomplishment with pokemon's branding. deeply exploitative design
2. Pioneered obnoxious monetization in version differences and what is essentially gambling in buying tcg packs (although my opposition to tcgs could be a whole other thing)
3. Continued decay over time of the features that are actually intrinsically rewarding like difficult battles in the game, exploration, half decent npc dialogue and side objectives and so on
4. The sacrifice of fully realized spinoffs to the main franchise in favor of moneyprinting mobile games
5. masuda is a fucking snake