>>43590203I'm not trying to make a pun here, but ghost types have always had a cult following.
Thing is, they're the least marketable type since they're so inherently supernatural and undefinable. So, even though people like them, they're hard to really push compared to, say, a cute bunny or kitty.
It's only recently that more mainstream players have been able to come to grips with interacting with the supernatural in an everyday fashion. Now all of that cult popularity is coming to the forefront.