>>55455960they've always been a thing if you looked around, though the period of gen 6-7 (outside of very early XY which still had people using camcorders and mainly just be caught off guard) was the height of nearly every popular video of reactions to them being them reacting like screeching chimps over a palette swap because for some reason they need facecam
and it solidified to everyone outside of the sphere that that's what all shiny hunters are like.people meme the ponyta kid to this very day but that was back in the pre-XY days and it felt genuine.