>>43034083Because Pokemon is a japanese franchise and they owns him.
Fun fact: in 14th Feb people pointed the irrelevance of Serena in the series since the character is never seen again years ago. Serenafags along with the freaks got a severe attack of butthurt, and since the mentioned freaks lurks here to post his bad memes in Pokemon NA: they posted the valentine day from nowhere.
And it's the first time they make this stuff but now everyday is more obvious.