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So here's a thought
The recent two Japanese trailers basically showed of all the most important aspects of the games and also showed every island in some way. They did show a little taste of everything Alola has to offer without spoling the game too much.
Also next week will be probably just few new pokes, alola forms and maybe some features tidbits again
So the question is: what about October and November? It does feel like those trailer sum up all the main game aspects so maybe next month they'll show some post game aspects?
If you think about it we do know a lot about Alola already, even the artificial island isnt a secret anymore. But we dont know anything about the post game though? Post game tease next month?