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Make one game, and maintain it. Provide patches, balance changes, events, free-LC, and paid cosmetics, dlc, expansions.
>but muh bi-yearly releases
If you haven't noticed free-to-play games are some of the biggest money-makers. I'm just saying Gamefreak is missing out on the billions people would spend on customizing their trainer and teams.
As long as they didn't abuse it (Close Combat tutor $1.99!) I'm sure this would be a solid upgrade from what we have right now.