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>is a jerk to Ash and leaves a notable impression on the viewers based on his confidence, charisma, pridefulness, and also because of his cheerleader squad.
>Even won 10 badges, 2 more than Ash, while in Kanto. Gary challenging Giovanni for a potential 11th badge was just him trying to fuel his own ego as he was basically running laps around Ash.
>Becomes a better person after getting his butt kicked twice by Ash
>Beats Ash handily after Ash just won the Battle Frontier, meaning Gary actually has the chops to be a Frontier Brain
>Befriended an Aerodactyl while being a pokemon researcher on a remote island.
>Has had different shipping pairings like Egoshipping (Misty x Gary) or Palletshipping (Ash x Gary), but doesn't actually need them
>Survives on memes and status alone
>Got renewed interest thanks to Journeys, serving as a foil and rival for Goh